The Asia Food and Beverage Innovation Summit hosted by Ringier Events gathered some two hundred participants from the local F&B manufacturing and packaging sectors at the JS Luwansa Hotel & Convention Centre in Jakarta from May 15 to 16, 2024. Industry professionals, academics, and private sector representatives came together to share and discuss crucial topics in food processing and nutrition, packaging technologies, sustainability, food security, and Halal certification.
Key personalities in the industry joined the conference as speakers including Rachmat Hidayat, Vice Chairman, Public Policy and Interagency Relationship Association of Indonesian Food and Beverage Manufacturers; Henky Wibawa, Executive Director of the Indonesia Packaging Federation; Dr Joseph Ross Jocson, president of the Asian Packaging Federation; Triyono Prijosoesilo, Director of Public Affairs, Communications and Sustainability, from PT Coca-Cola Indonesia.
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| Mr. Tony Huang, CEO, Dase-Sing Group |
Taiwan company, Dase-Sing Group was among the business partners of this event. In the area of packaging, CEO Mr .Tony Huang, presented on the latest shrink sleeve packaging trends and solutions.
Having been in the packaging business since 1985, Dase-Sing is no stranger to changing market trends and packaging developments. The company continues to adapt to industry requirements and to the needs of its customers across Asia and other regions. Proof is in company’s latest designs and machine upgrades for shrink sleeves, 16-color automatic rotogravure printing labels and automatic sleeves. As a vertically integrated packaging company, it offers film materials to shrink sleeve machines, and handles printing.
During his presentation, Mr. Huang stressed the importance of innovating products that are aligned with the trends in carbon footprint reduction, reusable packaging, and fiber-based packaging solutions. He talked about the impact of digitalization, AI, traceability, and data analytics in relation to efficiency enhancement, and the consumer experience.
But why use shrink sleeves? Are they sustainable?
The shrink sleeve & stretch sleeve labels market which was projected to reach USD 15.90 billion in 2022, is expected to grow at a CAGR of 5.5%- 6.0% from 2022 to 2032. According to Mr. Huang, with the e-commerce and quick-service restaurant sectors driving this growth, F&B companies should be motivated to meet this demand for sustainable packaging.
Shrink sleeves offer many benefits to product packaging: attractive appearance, product protection, and ease of recycling. Mr. Huang specifically highlighted the cost-effective benefit of using shrink sleeves. He said a company with different products can use the same bottle or container for these, and set these products apart by simply using different sleeves. It is an ideal scheme to cut time to market as well as storage cost, he said.
He explained that full body shrink sleeves that wrap around bottles also help protect contents from UV light. Another safety advantage of sleeves is that printing on the containers do not easily scratch off, thereby preventing possible physical tampering.
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